Nissan AAPI Social Campaign

To celebrate AAPI Heritage Month, Nissan USA launched a social campaign featuring influencers sharing stories and inspirations rooted in their cultural heritage and the Nissan brand spirit. As the art director of the agency side, I was responsible for providing multiple key visual options, directing and producing an animated key visual video for the campaign launch. I collaborated with various functional teams at Nissan and oversaw my team's designers to ensure high-quality deliverables.

This campaign was incredibly successful, and flourished into one of Nissan’s best-performing influencer posts, with fantastic views and engagement.

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FX'S SHŌGUN Social Premiere

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